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This new hub offers SBM customers a total
of 486 bedrooms (278 at the Hotel Hermitage
and 208 at the Hotelde Paris), 33 meeting
rooms and lounges (10 at One Monte-Carlo,
14 at the Hotel Hermitage, eight at the Hotel
de Paris and one at the Café de Paris) and
infinite possibilities in terms of organising
events. A dedicated SBM team helps MICE
customers run events of up to 950 people.
One Monte Carlo boasts nine rooms
(1,445m2):
• The Salle des Arts: a 301m2 gilded Art
Deco room (up to 300 people)
• The Salle Jean Cocteau: 178m2
• Thwe auditorium: 154m2 and capacity for
80
• The Maria Callas, Rossini and Arman
rooms, each 96 sq. m, partitionable in 2,
with natural daylight
• A large lobby with more than 500 m2 for
multiple uses
The words “return on investment” were
used repeatedly by SBM’s Director of Sales
Alice Gentils to HT. SBM’s philosophy is
that the overall return on investment to its
customers includes the intangible but very
real halo effect on guest satisfaction from
the Monte Carlo experience.
Just 30 minutes from Nice airport by car –
or seven minutes by helicopter – Monaco
may be perceived as “out of reach”, but is
actually very accessible in practical terms.
Monaco’s selling points include “absolute
security” (with blanket CCTV, Police patrols
etc) and a choice of over 30 restaurants
and bars. There is the famous Café de
Paris and its terrace on Place du Casino,
Le Vistamar (one Michelin star) for refined
seafood, L’Hirondelle for “light and tasty”
cuisine, and the Buddha-Bar for exoticism
and night life. And the organic gastronomic
cuisine in the one-star Elsa restaurant
and the creations of Chef Marcel Ravin in
L’Orange Verte and the one-star Blue Bay
restaurant (at the Monte Carlo Bay Hotel).