Hospitality Today HT19 - Feb-Mar 2014 | Page 39

hospitalitytoday.com | 39 OFT ‘clears way’ for OTA discounts on room rates The Office of Fair Trading (OFT) has “accepted formal commitments” from two of the UK’s largest online travel agents (OTAs) Booking.com and Expedia, together with InterContinental Hotels Group plc (IHG), which will enable OTAs and hotels to offer discounts on rates for hotel rooms. The commitments, lasting two years, mean that all OTAs and hotels that deal with these three businesses will be able to offer discounts off headline room-only rates so long as customers: new online agents to enter the market or sign up to the membership scheme expand by offering attractive discounts. of an OTA or hotel to be able to view Following acceptance of the specific discounts, and commitments, the OFT has now closed its make one undiscounted booking with investigation. the OTA or hotel in question to be Ann Pope, Senior Director in the OFT’s eligible for future discounts. Services, Infrastructure and Public The discounts offered by OTAs will be Markets Group, said: funded through their commission or ‘The travel industry, fuelled by the internet, margins. has seen significant changes in recent The OFT’s investigation centred on years, and we want to ensure those changes competition concerns that Booking.com continue to work in consumers’ interests. and Expedia each entered into separate That is why we are pleased to have secured agreements with IHG which restricted this outcome which, by allowing OTAs and each OTA’s ability to discount the rates at hotels to offer discounts, should increase which room-only hotel accommodation competition and mean travellers across bookings are offered to consumers. Europe can benefit from reductions on hotel The commitments address these accommodation throughout the UK. By concerns by allowing greater competition shopping around, people can compare the on price between OTAs, and also between different discounts offered by hotels and OTAs and hotels. They should also enable OTAs, and ensure they get the best deal.” • •