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consequently to assume that the
brand also stands behind its product,
taking responsibility for basic things
like safety. Hilton does of course but Airbnb does not. It and the other
“collaborative economy” platforms deny
any responsibility for the accommodation
they sell to their customers.
Many are asking: are consumers happy
with this - or are they simply unaware?
Many of Lowcost’s customers said they
were unaware that they did not have the
financial protection they would have had
if they had booked with a traditional tour
operator.
It is a brave new world, where a huge
global “travel” company can be run
by a handful of IT geeks, lawyers