Hospitality Malta HM03 | Page 50

The old-fashioned unconnected system which used to handle a hotel’s bookings so capably suddenly becomes your Achilles heel, Your channel manager would ideally respond to your own website sales, through your booking engine. as guests register changes to their choices at the convenience of a tablet or mobile phone, while your manual system will need constant effort to keep up allow more control to the guest, with free cancellation and chang- es to their bookings, even a single channel can generate some com- plexity. Of course, the solution here is a responsive channel manager. Ideally one which is also respond- ing to your own website sales, through your booking engine. The channel manager must also take into account any walk-in business to online inventories au- tomatically. The choice of chan- nel managers is endless, so how do you decide which one best meets your needs? Property management software, channel managers, booking 48 Issue 03 engines, yield managers, as well as an entire set of interfaces to key-cards, guest WiFi, Point Of Sale, in-house systems, restaurant booking systems etc. all need to share the guest and reservations data and update any changes in real-time as the guest makes changes through an app or online portals. The complexity suddenly starts to grow exponentially. The old-fashioned unconnected system which used to handle a hotel’s bookings so capably suddenly becomes your Achilles heel, as guests register changes to their choices at the convenience of a tablet or mobile phone, while your manual system will need constant effort to keep up. HOSPITALITY MALTA