Get the most out of bridal
shows and wedding events
Recently engaged couples may be excited to get a jump
on wedding planning. Bridal shows can be a great way
for couples to meet and familiarize themselves with local
wedding professionals, all the while introducing themselves
to the terminology of wedding planning.
Though they’re a great source of information, contacts
and samples, bridal shows also can be a bit overwhelming.
Learning how to maximize time spent at shows can help
couples plan their weddings as efficiently as possible.
• Start small. If the idea of large crowds is unappealing,
attend the more intimate, boutique shows that are often
held at local reception halls and restaurants instead of the
larger installations at convention centers and hotels.
• Scout out vendors. Check the bridal show’s website for
lists of exhibitors and see if your desired vendors are on the
list. But even if they’re not, keep an open mind and use the
show as a chance to compare offerings. If an event map is
available, marking off must-visit booths can help save time.
• Pre-register. Pre-registering for bridal events saves
time at check-in, and doing so may make you eligible for
discounted tickets.
• Come prepared. Chances are each vendor is going to
ask couples for information so that they can follow up
with a phone call or email with more detailed offerings
and estimates. Couples attending the show can expediate
the process by coming equipped with labels that feature
their names, contact information and wedding date. They
can then stick the labels on sign-in sheets or use them like
business cards.
• Dress comfortably. Bridal expos involve a lot of walking
and roaming around. Wear comfortable clothing and
shoes. Consider a backpack or hands-free bag so you are
not weighed down when collecting the swag and other
handouts throughout the day.
• Ask questions. When face-to-face with vendors, rely
on their expertise but don’t hesitate to ask questions
concerning themes, colors, recommendations for
honeymoon locations, invitation paper suggestions, and
much more.
• Stay for the fashion show. Many shows will offer a
runway experience to present the latest gown and tuxedo
offerings. This can be an entertaining way for couples to
formulate their wedding styles.
Wedding shows introduce couples to vendors and set them
on the path to making decisions regarding the planning of
their weddings.
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