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Julie O
Owner of Lux Furniture Rentals
What are the most popular pieces being rented from
Lux Furniture Rentals so far this year?
Designed by Ellen Forbes
Principal Owner of El Elegance Understated Interiors
How would you describe your personal design style?
Our most popular styles are pieces with contemporary yet
tailored lines that work well in all types of settings. Items like
our Kroma dining table, Maya dining chairs or Adelaide sofa
are popular choices. There is also a big demand for rustic
pieces like our Spencer console. Cowhide rugs are also
rented and are used in traditional and modern settings.
I would say my personal style is curated. I love things old and
new and classic design styles mixed with current trends. When
I work with clients, I like to combine old and new for a more
realistic look. Most homes are not completely modern, traditional
or even country. Having a design background gives me an edge
to be able to pull homeowners’ things together with more
contemporary or less modern elements to appeal to the right
buyer.
What are some words of wisdom for homeowners
planning to sell?
When viewing a home, what rooms will have the biggest
impact on a potential buyer’s decision?
Invest in a professional home stager! You wouldn’t sell your
car without detailing it so why wouldn’t you do the same with
one of the biggest investments you own. A professional home
stager will evaluate the exterior and interior of your home
and be able to make suggestions which will give you the
biggest return on investment.
How can homeowners be sure they choose the right
professional to work with?
There are a lot of home stagers on the market and not all of
them provide the same quality of work and value. Make sure
you do your research! Check out their websites, portfolios
and reviews. At Lux, we work with many home stagers in the
GTA and surrounding areas. We would be happy to provide
you with a few referrals for professional home stagers who
provide excellent service and who will help you get top
dollar for your home.
Every house is different but small spaces can often have a big
impact. If you show prospective buyers how they could use
small or awkward spaces within the home, you give purpose to
otherwise wasted space, allowing potential buyers to visualize
the full potential of the home.
What would be your best piece of advice for homeowners
planning to sell?
Understand that staging isn’t just about making the property
look pretty. Yes, the first impression is very important: from MLS
photos to their first viewing of the home, it’s important to have a
pretty space. But, potential buyers who are serious about making
an offer will look deeper. Things that need to be repaired will
become obvious and may result in lower offers. Your first step
should be to take the time to fix things like broken windows,
damaged flooring, cracked tiles, etc. Your stager can help identify
the things that will have the biggest impact on final offers.