hiya bucks in Bourne End, Flackwell Heath, Marlow, Wycombe, Wooburn December 2018 | Page 42

WA I T RO S E
& PA RT N E R S
A H a p py C h r i s t m a s t o a l l
readers of Hiya Bucks and
Wa i t ro s e c u s t o m e r s
This month is the biggest in retail. At Waitrose we expect lots of areas in the stores to
be very busy in December. The stock is now cascading in ready for what we call “peak”.
It is said that 87% of British households couldn’t
do Christmas without a turkey. Although turkey
meat is growing in popularity throughout the year,
it’s Christmas dinner where tradition dictates it is
at the heart of the meal. We are seeing consumers
shift towards prepared crowns and stuffed joints
rather than whole birds, which reduces cooking
time and potential waste. Personally, I’m happy
tucking into turkey leftovers until the new year!
Up to 15th December you can pre-order turkeys
building long-lasting relationships, some spanning
30 years.
Turkey’s originated from the Americas. The bird
reportedly got its name from the shipping route
through the country Turkey when Spanish traders
bought them to the fine dining tables of Europe.
The traders operating in the Mediterranean
were called “Turkey Merchants” and their cargo
got named “Turkey birds” which eventually got
abbreviated to turkeys.
It is believed through fossil evidence that turkeys
have been around for 10 million years and they
are thought to have been first brought to Britain
in 1526 by Yorkshire man William Strickland. He
acquired six birds from American Indian traders
on his travels and sold them for tuppence each in
Bristol. His family Coat of Arms shows a turkey
cock as the family crest and is amongst the earliest
known European depictions of a turkey.
to be collected in store on 21st, 22nd, 23rd or
24th December via the Waitrose website; there
is a useful buying guide to help ensure you have
the right bird for the big day. All Waitrose turkeys
are reared in naturally ventilated houses that
benefit from natural light in the day and restful
darkness at night, and they enjoy roaming freely
in open pastures. We work very closely with all
our farmers, visiting each of them personally, and
At the end of your shop in branch, you’ll receive a token
to place in a box of the good cause you’d most like to
support. The more tokens a cause gets, the bigger the
donation they receive. Each month every
Waitrose branch donates £1,000 (£500
in Convenience shops) between 3
local good causes that you choose.
There are now 43 different breeds of turkey. The
most common in the UK are standard white,
bronze and Norfolk black breeds. The white
turkey is the second fastest growing animal in the
world, after blue whales. The average weight of a
Christmas turkey is 5.5kg/12lb. Around 10 million
are eaten in the UK every Christmas. In the US
approximately 60 million are eaten at Thanksgiving.
At Waitrose we like to offer vegetarians tasty
options for Christmas day too, with special order
A FREE CUP OF
TEA OR COFFEE
EVERYDAY AS A
MYWAITROSE
MEMBER.
Don’t forget, you can pick up copies of Hiya Bucks in the following Waitrose stores:
AMERSHAM, BEACONSFIELD, CHESHAM, GERRARDS CROSS, HAZLEMERE AND HIGH WYCOMBE
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