Hello Monaco #14 Spring 2022 | Page 9

BEKING Monaco awarded its two-wheel fans with a wondrous celebration
Made in Japan in Monaco brought back the best of Japanese heritage
MAKING NEWS

BEKING Monaco awarded its two-wheel fans with a wondrous celebration

BEKING Monaco , at its 1st edition , has converted the Principality into a great riding circuit enabling them to experience pure adrenaline on two wheels for the whole day of Sunday the 28th November 2021 . It was an intriguing challenge for everyone , adults and children , flowing from the bright idea of Matteo Trentin , award-winning cyclist , in cooperation with AWE International Group and Live Your Passion . The mission has been largely achieved : making Monaco the international ambassador hub of sporty cycling for around 24 hours . The Pro-Am time-trial ride was launched with a one-day test resulting in a challenging performance shared by twelve teams supported by one ambassador of Princess Charlène of Monaco and by two amateur riders . The afternoon Criterium challenge , was exceptionally kicked off by H . S . H . Prince Albert II of Monaco to show His fondness

© Monaco BEKING 2021
of sport and cycling . The participation of cycling champions at the Charity Cocktail Party contributed actively to finance that cause on the occasion of a charity auction organized at the end of the cocktail party and of this special day . Primož Roglič , Slovenian Tokyo Olympics rider and three-time champion at La Vuelta from the Lotto Jumbo Team , cut the arrival ribbon first , followed by Sonny Colbrelli , Italian & European champion from Bahrain Victorious Team , and Tadej Pogačar , Slovenian winner of the 2020 & 2021 Tour de France from UAE Emirates Team .
© ALLIANCE PHOTO
Louis Ducruet , Eric Benchimol , Ieaki Takeda and Kenji Nishiyama playing the sake barrel-shaped drums to kick off the expo ( Made in Japan in Monaco , 3rd December 2021 )

Made in Japan in Monaco brought back the best of Japanese heritage

The second edition of Made in Japan in Monaco , the only exhibition on the Riviera entirely devoted to authentic Japanese culture , was held from the 3rd until the 5th December 2021 at the Grimaldi Forum . The special expo , under the High

Patronage of the Embassy of Japan in Monaco , was organized by Monaco EMU . This company is based in Monaco with the aim of acting as a privileged intermediary among different Japanese chains of production to offer the best outcome to the Monegasque and international audience . The opening ceremony kicked off on the 3rd December 2021 at the sound of traditional barrel-shaped drums recalling the Sakè ( rice wine ) barrels evoking positive divine vibrations . Louis Ducruet , President of Monaco e-Sports Federation , Eric Benchimol , Honorary Consul General of Japan , Ieaki Takeda , general director at JETRO Paris , and other distinguished representatives started this year ’ s kermesse , delighted by the pleasant surprise . A series of intriguing stands showed a deep taste for the Japanese Land featuring exquisite delicatessen , including the famous Sakè , the Hokkaido region gin & vermouth , Otafuku soya sauce , Japanese Tofu and Sayama tea production but also fine silk fabrics , metal handicraft from Tsubamesanjo district , the ancient art of bonsai as well as the unmissable Manga comics . The expo also offered visitors the opportunity to experience martial arts thanks to some workshops under the aegis of Monaco Karaté Club Shotokan .
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