Hello Monaco #14 Spring 2022 | Page 16

The New Mareterra Island Project has Areas Named with Popular Royals
New AS Monaco coach and social media fan mark
MAKING NEWS
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In the foreground one can see the future swimming pool named after Princess Charlène

The New Mareterra Island Project has Areas Named with Popular Royals

As the Portier Cove project ( Mareterra ) races along toward completion in 2025 , it is already taking shape enough to stimulate thinking about naming the principal areas including the streets . The main residential streets are targeted for the East side of this new to be Portier-Mareterra district . And here we will eventually see Prince Jacques promenade . At the centre of this whole block will be Mareterra Avenue . On the west side , the project envisages port , aquatic and catering activities . Hereditary Prince Jacques , Princess Gabriella and Princess Charlène will be featured , their names having received the full support of the Palace , the Mairie and the town council . So we will find the Quai du Petit Portier , the Place Princesse Gabriella and the esplanade Prince Jacques . This future area will also have a beautiful swimming pool , which will bear the name “ Princess Charlène swimming pool ” and a green space called “ Pinède ” redolent of a pine forest . On the East side too there will be plenty of greenery and pines .

New AS Monaco coach and social media fan mark

With three consecutive Belgian league titles to his name , a wealth of experience in European competitions ( 40 matches as head coach ) and a career marked by constant progress , Philippe Clement has signed with AS Monaco as coach until June 30th , 2024 . At the end of a rich football career which saw him play more than 500 professional matches , including 38 caps for the Red Devils and a place in the 1998 World Cup in France , Philippe Clement started coaching in 2011 .

AS Monaco continues its growth on social media . While the club had 15 million fans in February 2021 , it now totals more than 20 million , an increase of over 30 % in less than a year . This strong growth rewards the club ’ s efforts to develop AS Monaco ’ s global reach and address a young and connected audience , with a tone and content adapted to each platform , in the wake of the launch of the new brand in May 2021 . The efforts to accompany this development have led the club to make , in recent months , its content available in new languages ( German , Indonesian ) and thus accessible to new audiences . After becoming the 2nd club in Ligue 1 with the most followers less than two years ago , AS Monaco continues to widen the gap with its main competitors in France .
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