Hello Monaco #13 Winter 2021–2022 | Page 22

MAKING NEWS
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© HelloMonaco
© HelloMonaco
But what about the mood of this edition ? HelloMonaco collected some interesting feedback from representatives of the yachting industry attending Monaco Yacht Show 2021 . “ Despite the pandemic effect , the interest of shipowners for purchase is very high compared to just short-term concessions ”, outlined Virginia De Carlo , Marketing Director at the well-established Palumbo Superyachts ( Ancona , Italy ), conceiver of the brands ISA Yachts , Columbus Yachts , Mondo Marine and Extra . “ Charter-party agreements and sales are two different markets that are both enjoying a golden time . The quality of customers visiting the Monaco Yacht Show is made of people really interested to invest with clear ideas to realize . As exhibitors , we do appreciate this year ’ s management which has also planned a business-oriented day to start the Show with a selected audience prone to visit as many vessels as possible to get an idea of the offer before making a decision . The trend is now to design larger vessels for the luxury niche ”, she added .
The charm of the Monegasque natural harbour played as the perfect stage for tenders to show off the best mega-yachts to attract loyal clients and new ones . Despite the difficulties of reaching the Principality from some pandemic problem spots like Russia and United States , normally core Countries at the MYS , the general feeling was to have witnessed the first ‘ renaissance ’ of live attendees from all Europe . “ Generally speaking , when you are talking about crisis you refer to a tough situation ; for us we can ’ t refer to a crisis of sales but we have recently suffered from production problems due to the severe lockdown and social distancing measures in the UK where our crafts are still produced by human resources ”, stressed Andrea Frabetti , one of the most skilled experts in this field and
Chief Executive Officer of the iconic brand Sunseeker International Limited from Dorset ( UK ), whose crafts are featured in many James Bond movie series . “ The demand side has considerably increased beyond all expectations as a possible consequence of the mental impact generated by the pandemic which pushed us to accept reservations until 2023 , thus benefiting from an incredible sales boom in the Cannes and Southampton , startof-the-season Shows . Results never seen in nearly fifty-years of corporate history ”.
“ Monaco Yacht Show is undoubtedly addressed to highly motivated customers in perfect harmony with our innovative and highquality products with a view to eco-tech that needs more governmental incentives anyway , preferring purchases to charter . The reason is quite clear doing some math : on an average sale of a 7-million-euro yacht , you would
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