TOP EVENTS
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The 2020 and 2021 pandemic years have put the world on hold , rebooting our lives in many ways . For Berin Iglesias Art , this period provided an opportunity for experimenting and making new successful collaborations .
According to Maxim Berin : ‘ The reboot is also a very helpful thing . We started our cooperation with RedOne , the most sought-after producer in the world . We discovered new business projects : Berin Iglesias Aviation and Berin Iglesias Sport ’.
Jorge believes that the lockdown period was helpful in revealing artists ’ creative potential even further . Voluntarily confined in their recording studios , musicians created a huge number of new hits to be released by 2022 .
The company ’ s founder , Maxim Berin , is skeptical about streaming concerts however : ‘ Performing on the stage for a musician , it ’ s a drug . After recording his concert , pianist Denis Matsuev said : playing just for the cameras is the worst thing of all . No breathing audience , reaction or resonance . You can ’ t tell whether there is any energy there or not ’.
Whichever way it is , this new situation has made the entire planet live by its terms : ‘ For the New Year , we were broadcasting the Kiss band concert in Dubai . That night , the show was live streamed on the screen and anyone could sign up and watch it from anywhere in the world . The proceeds from the broadcast were several times higher than that of the tickets sold ’, recounted Maxim Berin in his interview with HelloMonaco .
New reality spawns new performing formats . Exclusive custom-made shows are thus gaining in popularity , ‘ Big Art Festival
is a gala dinner for 200 – 300 people . With a red carpet , champagne and oysters ’, explains Maxim Berin .
A limited guest list and unusual locations make these kind of events truly special . Berin Iglesias Art is now planning a concert on the Forte dei Marmi beach and on a Capri hotel roof-top .
BERIN IGLESIAS ART IN MONACO
© Berin Iglesias Art
This summer , the Principality ’ s residents will be introduced to some wellknown and popular Russian performers : Stas Mikhailov and the Artik & Asti duet ( July 31 ), Valery Meladze and the newly composed VIA Gra band will be performing some of our favourites ( August 10 ). But that ’ s not all , international stars will also make their appearance : Zuccero ( July 25 ), Gypsy Kings ( August 13 ) and Enrique Iglesias ( August 7 ).
All the concerts will be hosted by the legendary Monte-Carlo Sporting hall . Its owner , the SBM Group , has unconditionally placed its trust in Berin Iglesias Art . ‘ Monaco only ever wants the best . Every time we strive to bring the top performers . The competition is massive . Each new event is a new genre , a new language . I am happy that people are back to enjoying life more than ever before ’, says Jorge .
Please find the detailed information on international concerts and ticket booking on www . berin-iglesias . art
Details on upcoming shows at the Monte- Carlo Sporting : www . montecarlosbm . com
© Berin Iglesias Art
Hello Monaco Summer — Autumn 2021 / 149 www . hellomonaco . com