Hebe Jebes Issue Sep to Oct 2013 Sep 2013 | Page 51

Sun fact 5 UV rays can damage your hair as well as your skin. UV rays damage hair by damaging the melanin in hair which leads to loss of colour, depleting many of the proteins in the hair shaft which give hair its strength and shine, and finally by lowering the moisture levels, which results in brittle hair and split ends. Hair will regrow, so any damage done is not permanent, but why not complement your beautiful summer skin with beautiful, healthy, shiny hair? To cleanse, care and protect in the sun, guard your hair with products that protect from UV damage and safeguard the proteins in the hair shaft to retain shine and health. Sun fact 1 Think: UVB = Burning, UVA = Ageing. SPF factors protect against UVB rays, which is our first line of defence. SPF does not, however, protect against long-term damage through the absorption of UVA rays—which damage cells in the deeper layers of the skin resulting in premature skin ageing. Antioxidants can help slow the damage caused by UVA rays by suppor ting the skin's natural immune system—interrupting damage to living cells, and ultimately protecting skin elasticity. Some antioxidants to look out for in your sun care products include edelweiss, green tea and rosemary. Sun fact 2 Did you know that SPF50 sunscreens do not offer twice the protection of SPF25? Applied properly, SPF25 filters out 96% of UVB rays (which burn our skin), whilst SPF50 filters out 98%. Even the highest SPF100 only offers 99% protection against UVB rays. It is far more impor tant to apply sunscreen regularly and liberally than rely on a higher SPF to protect you. To give your skin and hair the best chance this autumn I recommend Green People products. Green People is a leading UK organic skin care provider that has been pioneering organic personal care products since 1997 and was instrumental in founding the first standards in natural and organic cosmetics. Green People's passion for natural and organic skincare is based on the concept of Phyto Science—plant performance without compromise. Their formulations offer an enhanced range of natural and organic skincare essentials, including a range of sun care products for skin and hair that contain a skin-matched complex of phyto actives. These are highly nutritive botanicals working together to balance, strengthen, sooth and protect the skin. This makes the products ideal for those suffering from eczema, psoriasis or rosacea. Choose Green People! • • • • Sun fact 3 • How much is enough? It is believed that if you only apply half the recommended amount of sun lotion, the level of protection drops dramatically. For example, applying half the amount of SPF25 will only give you protection of SPF5, and half the amount of SPF50 will only give SPF7 protection. As a rough guide, an adult will need 25 – 30 grams of sun lotion— about a shot glass full—to give the claimed protection over the whole body. A child needs approximately half this amount. Sun fact 4 What is prickly heat? An irritating red rash that is caused by blocked sweat glands. It can be aggravated by some waterproof sun lotions that contain pore blocking ingredients—the effect is similar to covering your body in cling film—not a nice thought! To reduce the likelihood of prickly heat, check the product contents and avoid lotions based on mineral oil and silicone. Natural tanning: award-winning lotions with 80+% organic ingredients, making these products suitable for all the family including those with sensitive skin and children over six months old. Feed your skin: vitamins A, C & E with avocado and marshmallow to nourish and moisturise. Anti-inflammatory: green tea, chamomile & myrrh to soothe sensitive skins or those prone to skin allergies. Antioxidant plant extracts: rosemary, green tea, & edelweiss mop up free radicals which cause ageing and cell damage. Non pore-clogging: does not contain mineral oils and silicones that form a synthetic barrier on the skin—a major cause of prickly heat. Green People's Organic Sun Range includes Organic Children's SPF25 sun lotion for children, in unscented or lavender fragrances. This is suitable for children over six months of age, and provides a broad-spectrum UVA and UVB protection. It is perfect for children with sensitive skin, is non-greasy and water repellent, ideal for active, o utdoor children. Organic Children After Sun and Aloe Vera is the perfect after sun lotion, containing moisture-retaining and soothing actives. In the adult range Green People provide sun lotion SPF25 and SPF15, a Hydrating After Sun, plus a Cooling Hydrating Mist—an instantly hydrating soothing spritz for face and body. These products, combined with Green People UV Sun and Spor ts Shampoo and Conditioner provide a full arsenal of products to enable you to make the most of the fabulous autumn weather, whilst protecting the skin and hair of the whole family. September/october 2013 49