Hearing aids market report covers the different products, hearing los Hearing aids market | Page 6

RESEARCH METHODOLOGY • Secondary research was mainly used to obtain key information about the industry‘s supply chain, leading and emerging players, market classification and segmentation according to industry trends to the bottom-most level, regional markets, and key developments from both market- and technology-oriented perspectives. • In the primary research process, various primary sources from both supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. Primary sources from the supply side include industry experts such as CEOs, vice presidents, marketing directors, technology and innovation directors, and related key executives from various key companies and organizations operating in the hearing aids market. Primary sources from the demand side include laboratories, hospitals, employers, and treatment centers. • After the complete market engineering process (which includes calculations for market statistics, market breakdown, market size estimations, market forecasting, and data triangulation), extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. Primary research was also conducted to identify segmentation types; industry trends; key players; competitive landscape; and key market dynamics such as drivers, restraints, opportunities, industry trends, and strategies. • In the complete market engineering process, both top-down and bottom-up approaches were extensively used along with several data triangulation methods for market estimation and forecasting of the overall market segments and subsegments listed in this report. Extensive qualitative and quantitative analysis was performed on the complete market engineering process to list the key information/insights throughout the report. 2.1 MARKET SIZE ESTIMATION • Top-down and bottom-up approaches were used to estimate and validate the sizes of the global market and various other dependent submarkets. The research methodology used to estimate the market size includes the following details: • Major players in the market were identified through secondary research, and their revenues from the hearing aids business were determined through various insights gathered during the primary and secondary research. Secondary research included the study of the annual and financial reports of the top market players, whereas primary research included extensive interviews of key opinion leaders such as CEOs, directors, and marketing executives of key market players. All percentage shares, splits, and breakdowns were determined by secondary sources and verified through primary sources. All possible parameters affecting the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to reach the final quantitative and qualitative data. This data is consolidated and added with detailed inputs and analyses from MarketsandMarkets and presented in this report. • The following figure shows an illustrative representation of the overall market size estimation process employed for this study. • [email protected] www.marketsandmarkets.com 6