Healthcare Publications Brazil Medical Devices Market

The World Health Organization (WHO) defines medical device as any instrument, apparatus,
machine, appliance, implant, software, material etc. intended to be used for medical
purposes and which does not achieve its primary intended action by pharmacological,
immunological or metabolic means, but which may assisted these function. Brazil is the
largest economy in South America and spends 8.3% of GDP on healthcare in 2014.
Brazil has an extreme dependence on imports with regards to medical devices with the
domestic market being highly consolidated with a handful of players. The U.S. leads the
bandwagon of exporters followed by Europe. The imports are also poised to grow in the
future with China challenging the western hegemony in low end devices.
Taking all factors into consideration, we expect the Brazil Medical Devices Market to reach
around US$ 1844 million from US$ 1100 million in 2017, by the end of the forecast period
at a CAGR of ~9%.
Technology and product development remain the main growth engines for the market for
medical devices. Advancements in connectivity and processing power of devices, growth of
healthcare mobile applications, development of stronger biocompatible materials and cloud
integration are the leading themes in technology. Falling cost of production and rising
manufacturing capacities in electronic industry, demand for early detection and noninvasive
therapies such as those of cancer etc., need to curtail the rising cost of healthcare, growing
awareness and spread of information technology, development of user friendly devices etc.
are further fueling the market. Market constraints are high cost of imported medical devices
and high sales tariffs, low penetration of medical devices in Brazil and differential
connectivity in inaccessible regions of Brazil. The poor regulatory framework has led to poor
quality devices especially made by developing nations, which competes with high quality
devices reducing the share of high tech devices segment. Political turmoil, the weak
Brazilian Real etc. remain economic threats to the market.
Key Players for Brazil Medical Devices Market:
Johnson & Johnson, General Electric, Medtronic, Koninklijke Philips Electronics NV., Baxter
International, Fresenius Medical Care AG & Co., Cardinal Health, Boston Scientific
Corporation, St. Jude Medical Inc., Hitachi Medical Corporation, Siemens Ltd and others.
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Segments:
Brazil Medical Devices Market has been segmented on the basis of product type which
comprises monitoring devices, diagnostic devices, diagnostic molecular devices, drug
delivery devices, surgical devices, bio implants and stimulation devices, automation and
robotics and others. On the basis of therapeutic application; market is segmented
into general surgery, diagnostic imaging, respiratory, orthopedics, cardiovascular, dental,