Healthcare Industry Teeth Whitening Products Market Share and Outlook

Your CatalystTo a Lucrative Business Whitening toothpaste segment holds the largest share in the market in terms of revenue and is expected to maintain its position over the forecast period. Whitening toothpaste has a major role in oral hygiene maintenance. Unhealthy lifestyle accompanied by consumption of liquor, cola, tobacco and other related products which cause discoloration of the teeth are anticipated to drive the market globally. The whitening strips segment was valued at USD 899.8 million in 2016 and are likely to witness a significant growth as a result of rising consumer demand and the requirement for quick result formulas. Furthermore, initiatives and campaigns have taken up by leading companies such as Colgate-Palmolive, P&G and GlaxoSmithKline to create awareness among consumers to use herbal products for teeth whitening are expected to augment the growth of the market. The increase of these market is determined mainly by consumer demand which is to be favoured by the rising living standards such as modernization, personality traits and appearance. There is a huge competition in the teeth whitening products market as the market is consolidated. The leading players are acquiring the major local players and expanding its production capacity and presence globally. The leading manufacturers in these markets are Colgate-Palmolive, Proctor & Gamble, GlaxoSmithKline, Johnson & Johnson, Unilever and Henkel. Hexa Research has segmented the global teeth whitening products market based on type and region: Segmentation by type, 2014 - 2024 (USD Million) • Whitening Toothpaste • Whitening Stripes & gels • Others Segmentation by region, 2014 - 2024 (USD Million) • North America • U.S. • Europe • Germany • UK • Asia Pacific • China • India • Central & South America • Middle East and Africa Key players analyzed • Colgate-Palmolive • GlaxoSmithKline • Johnson & Johnson • Proctor & Gamble • Unilever • Church & Dwight • Brodie & Stone Follow Us:

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