HCBA Lawyer Magazine Vol. 29, No. 2 | Page 56

tips on BeCoMing a profitaBle solo or sMall firM praCtitioner Solo & Small Firm Section Chairs: Matthew Crist – Crist Legal | PA & Gian-Franco Melendez – Law Office of Gian-Franco Melendez, LLC in writing your strategic business plan, there are several ways to keep your overhead low and S ome people think of solo practitioners as the lawyers who could not make it in the big firms, the renegade lawyer who will not conform, or the lawyer who is not serious about practicing law. These perceptions could not be more wrong. Solo and small firm lawyers are not just lawyers who could not cut it in the “big law” sand box. They are entrepreneurs looking to find a new path to success through their own efforts. Although solo practitioners often practice in one or two specific areas, they can offer their clients a wide range of legal services by establishing a referral network with other solo practitioners or hiring contract lawyers when their clients have new needs. There are many moving parts to establishing a small firm, and a strategic business plan is the roadmap for where you want to take your practice. In writing your strategic business plan, here are some ways to keep your overhead low and at the same time make your firm efficient and productive: 1. Technology. There are many software programs available that can facilitate work, including for at the same time make your firm efficient and productive. © Can Stock Photo / Marti157900 email, case management, client relations management, docketing, billing, accounting, and the like. Be sure to ask colleagues or others for referrals because sales people will tell you anything just to get you to buy their program. 2. Staffing. With remote access and virtual assistance available, it is not necessary to spend a lot of money on payroll, benefits, parking, etc. Often an in-office legal assistant is all you need for on-staff help. Any administrative or timekeeper functions, including administrators and paralegals, can be outsourced less expensively than in-house staff. 3. Office space. Solo and small firm practitioners can reduce their rent overhead by leasing professional offices together. This way, each lawyer gets a professional office and can share common areas with other attorneys and split the rent. In terms of client referrals, you should consider renting space with other lawyers who practice in different areas. 4. Virtual offices are more common today than ever. With remote capabilities, fax, Skype, FaceTime, and email, lawyers can effectively work from home. You can rent an executive room or conference room space on a per-hour or per-day basis where you can meet clients when necessary. When you go out on your own, you don’t work for your firm, you ARE the firm — whether you are at the office, at home in the evenings, spending time with your family, or on vacation. Work/life balance is important for everyone. As a solo practitioner, it can be tricky to achieve that balance because you don’t want to miss a telephone call that may be a potential new client. Nor do you don’t want to wait too long to answer that email. By using the right resources, you can be an efficient, productive, cost-conscious, and profitable solo or small firm practitioner and, as a result, successful and happy with your law career. Author: Elizabeth Miller – Management Consultant interested in Joining tHe solo/smAll Firm section? sign up todAy tHrougH your memBer proFile At www.HillsBAr.com. 54 NOV - DEC 2018 | HCBA LAWYER