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In 1923 , promotions for KitchenAid ’ s device appeared in national magazines such as Good Housekeeping and The Saturday Evening Post . Millions of Americans were introduced to the mixer ’ s miracle properties and in the mid-1920s production of the must-have machine had increased to five per day . By the late 1920s , American kitchens were growing smaller and KitchenAid responded with a more compact , lighter stand mixer at a lower price . The Model G proved so popular that Model H-5 was stopped .
In the 1930s , KitchenAid recruited Egmont Arens , a nationally acclaimed editor and world-renowned designer , to create three new stand mixer models . Arens ’ concepts held such timeless simplicity and function that they remain virtually unchanged to this day .
Always a trendsetter , KitchenAid introduced daring new colours at the 1955 Atlantic City Housewares Show which were a bold departure from the white appliances seen in kitchens of the time . Today , the KitchenAid stand mixer boasts the widest range of colours on the market .
The original tilt-head stand mixer remains timeless in its simplicity and function . A style icon of the 21st century , it continues to deliver uncompromising performance and is , quite simply , the ultimate culinary companion for both gourmet chefs and home cooks worldwide .
Since the introduction of the legendary stand mixer in 1919 , KitchenAid has built on this legacy to deliver a full kitchen solution , from countertop appliances to cookware , ovens , refrigerators , hobs and wine cellars .
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