Hannah Deacon Joo mag 1 | Page 13

Half of all Black Friday deals are actually better at other times! A Which? Investigation has discovered that our bargain buys may not be as cheap as they make out.. Which? tracked deals on 20 different gadgets and home appliances on Amazon, AO, Argos, Currys and John Lewis for the three months before and two months after Black Friday in 2015. And the results? Well, they show that only HALF (51%) of these items were at their cheapest on Black Friday, meaning 49% were a lower price on other days. This means the prices were inflated before to make the deals seem cheaper on Black Friday when this is not the case. The key idea is to read up on all deals before you buy on Black Friday!