@Halal May/Jun 2020 - Page 15

may-june. 2020 | @Halal Innovation 15 law and fatwa. b) do not contain anything which is najs according to Shariah law and fatwa; c) do not intoxicate according to Shariah Law and fatwa; d) do not contain any part of a human being or its yield which are not allowed by Shariah law and fatwa; e) are not poisonous or hazardous to health; f) have not been prepared, processed or manufactured using any instrument that is contaminated with najis according to Shariah law and fatwa; and g) have not in the course of preparing, processing or storing been in contact with, mixed, or close to any materials that fail to satisfy items 3.4 (a) and (b) From the above definition, halal cosmetic products must use only halal ingredients. The material used is the most critical factor in halal cosmetic. Although cosmetic products mostly are made of chemical, several critical components should be taken with great scrutiny, for example, the use of stem cell, placenta, collagen, peptide, glycerine, vitamin, allantoin etc. This is because all of these ingredients could come from animal sources. They could come from bovine, porcine, fish etc. When any of these ingredients is used, the company should attach the application with relevant supporting documents such as a certificate of origin, process flow, safety data sheets etc. The way the products are prepared also should be taken into account that all process involved must be following Shariah law. The Guidelines for Control of Cosmetic Products in Malaysia is very pertinent as a reference for notification process including quality control, inspection and post-market surveillance activities of cosmetics. The Guidelines specifies, among others, requirements on cosmetic ingredients, labeling requirements, cosmetic claims, advertisement used for the products, safety assessment, GMP etc. are essential, especially in cosmetic products where the chemicals are used in most of the product formulations. All of these elements are crucial for the ‘toyyiban’ feature, which is also an integral part of halal. Cosmetic notification system as a pre-requisite to Halal application To apply for Malaysia’s halal certification, applicants must ensure their products have been notified with the National Pharmaceutical Regulatory Agency (NPRA). It is NPRA’s responsibility, among others, to implement the cosmetic notification scheme through evaluation of technical data, laboratory analysis, research and information received from international agencies. Notification number is unique for each product and its variant (if any) in this format : NOTyymmxxxxxK (y: year, m: month, x: serial number). After getting the notification system by NPRA then only the company can apply for halal certification by JAKIM, the halal authority in Malaysia that issues halal certificates. The obligations imposed on the cosmetic producers show that under the halal and toyyiban cosmetic regime, the responsibility of the producer or manufacturer of products is the utmost importance. This self-regulatory scheme means they must ensure that their production is safe, of quality products, do not contain haram ingredients. The responsibility of the producer does not stop after the product is released into the market. They also have a duty to monitor the products when they are in the market. This is because the insights of halal cosmetic control in Malaysia come together with the enforcement activities by the relevant regulatory authorities so that strict adherence to halal and safety system could be safeguarded. Here, NPRA will carry out post-market surveillance activities. It entails screening of product formulation and information to ensure that cosmetics do not contain any prohibited or harmful substances. And, all restricted ingredients are used within the allowable limits and conditions of use. Screening criteria also include the product name and its claimed benefits, sample collection and testing, monitoring of label compliance, the audit of premises for compliance to the Cosmetic GMP and handling of product complaints. Other surveillance activities conducted by NPRA are monitoring of advertisements, monitoring of adverse reactions, audit on the Product Information File (known as PIF), risk communication as well as information sharing through ASEAN countries in a system called ASEAN Post Marketing Alert System (PMAS). Under the Guidelines for Control of Cosmetic Products in Malaysia, it has been specified that Halal logo may be used voluntarily on a notified cosmetic product, Freepik Cosmetics are produced on a larger scale, and their sales are now astounding.” for both local and export markets. This is provided the product has been certified and approved Halal by JAKim) or any Foreign Islamic Body recognised by JAKIM. However, it must be noted that halal application in Malaysia is only voluntary. For cosmetic manufacturers, they are not obliged to apply for halal certification before they wish to market their products. However, the recent data showed that applications for halal cosmetic certification had grown year by year. According to JAKIM, from the year 2013, there were only four applications, but it has increased to 194 applications for the next year, i.e. 2014. The year 2016 has seen a tremendous difference. The number of applications shot up to 425 compared to only 290 a year before. Although the multi-national industry leads applications at 39.9 per cent, the percentage of the medium and small enterprises has a good number as well. This can be shown by a total of 25 per cent application was from the medium industry while a total of 35.1 per cent is from the small industry. What is interesting in the data is that as for cosmetic and personal care products, the majority of Halal certification holder are non-Bumiputra (177 ) compared to Bumiputra that is only 55. As of March 2017, 2237 cosmetic products are halal certified by Malaysia’s halal certification authority. Out of 2237, 41.5 per cent is skincare products, 23.1 per cent is body care products, 16.5 per cent is hair care, 9.7 per cent is perfume, 4.3 per cent is for make-up, 2.3 per cent is baby care products and lastly, for intimate products 1.7 per cent. Benefits of Halal Cosmetics In recent years, the demand for halal cosmetic and personal care products has increased, particularly among the Muslim consumers as a symbol for quality assurance and lifestyle choice. Halal cosmetic offers more significant market share, including non-Muslim consumers. This is because halal signifies wholesomeness and high quality due to rigorous controls and checks throughout the supply chain, which denotes that the products are safe and of quality products. The implementation of the cosmetic halal standard in Malaysia is crucial as it creates practical guidelines for halal certification and halal logo. The strict criteria imposed in the Halal cosmetic standard will ensure that JAKIM and MAIN/JAIN will only issue halal certificates to products which are halalan toyyiban. Further, the halal standard also serves as a mechanism to monitor and enforce the halal certification integrity. As such, necessary action will be taken against any halal certificate holder who fails to comply with this standard. Moreover, the implementation of cosmetic halal standard may also raise confidence among the consumer. Furthermore, the Halal cosmetic standard provides comprehensive guidelines for production, preparation, handling and storage of halal product, and this ensures that the cosmetics products are clean, pure, nutritious, hygienic and healthy. As for cosmetics industry players, halal cosmetic can improve product are marketability and competitiveness in both the local and global market. Malaysian halal standards are recognised in the worldwide market. By complying to this standard, the manufacturers indicate to their target consumers that their products meet the Islamic criteria. The potential market of halal-certified cosmetics is vast, this includes both country markets where the Muslim population make up the majority and country markets where Muslims consumers are the minority.