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AI chatbots will soon be playing a more vital role in customer support , and sales use cases to handle basic customer inquiries and support . This will increase our response speed and will enable the freeing up of human resources for more complex and strategic tasks . AI-powered lead scoring will prioritise leads , allowing sales representatives to focus on the most promising prospects , thus increasing conversion rates .
Overall , in the future , we expect AI to further enable Blueground to make data-driven decisions more efficiently , enhancing operational efficiency and customer experience .
How do Blueground support their guests empathetically whilst keeping guest services costs lean ?
We combine both tech and people centric solutions , to deliver a seamless guest experience that effectively balances cost with benefit . Our proprietary CRM tool along with our Blueground app chat allow us to automate a lot of the first level interactions before they even reach an agent .
The Blueground app has user-friendly functionalities that allow easy access to the most frequently used features and amenities , such as “ Where is the garbage disposal room ?” or “ How can I access the gym ?”. If our guests don ’ t find the information they need via our app , they can easily start a chat and connect with a real human being .
It ’ s important that guests can choose to self-serve or speak to an agent - our preference is to give them a solution as seamlessly and effortlessly as possible .
In addition , we work with stellar outsourced partners for agent support , dedicating time to train and develop them to meet our Blueground standards of working . This enables us to deliver always-on support with the most savings , continuously strengthened and improved with a regular reassessment of processes and principles .
“ It ’ s important that guests can choose to self-serve or speak to an agent - our preference is to give them a solution as seamlessly and effortlessly as possible .”
Photo : Blueground .