GSAIR 2025 | Page 61

DESTINATION DEEP DIVE

Provision in Edinburgh is notably different to the other major UK cities. At a high level this is illustrated by the shorter mean booking length and relatively high average daily rate.
3 BED
1 % £ 343 6 % £ 386
% OF ALL BOOKING IN CITY % OF ALL BOOKING VALUE CITY CLIENT RATIO AVERAGE
More than half of all Edinburgh bookings are for studio apartments, compared with just one-third in London. Provision of larger apartments is low( see our Future Vision article on pages 41-45).

AVERAGE DAILY RATE

1 BED 2 BED 3 BED STUDIO
EDINBURGH
LONDON
REST OF UK
£ 100 £ 150 £ 200 £ 250 £ 300 £ 350 £ 400
The ADR of a studio in Edinburgh is higher even than in London, and inflated compared with the typical discount relative to 1 bed and 2 bed properties seen elsewhere across the country.
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