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Growth Of Mass Media And Technology
Introduction
Technology plays a very significant part in the proliferation of mass media in modern Times. The mass media has revolutionized people's way of life. It has become so dominant that none of the human activity can be completed without accessing the help of mass media.
The realization of world as a global village is also a product of mass media which has taken several forms to cater to human needs. The main devices of mass media are the radio, the television, the newspaper and the computer. Due to these devices, people are less isolated than ever from another by distance. People worldwide are quickly informed of major events. Many happenings like the floods and earth quakes in far-off places have been brought to the world's attention through the modern devices and people have responded by offering money and aid in caring for the affected people.
Our modern life to a great extent is shaped by mass media. Books and printed materials are extremely important forms of communication technology. It is through technology that knowledge has spread throughout the world.
New Developments
IIn our everyday lives we owe mass media and technology communication for our modern way of life. we use a cellular telephone to call a friend, watch a DVD on a plasma television, listen to a compact disk, listen to the radio, or use the internet on the computer or world wide web technology, we enjoy the benefits of mass communications technology.
Influence of mass media in education
One way or another, technology affects almost everything we do today and it also influences most of our plans for the future. Consequently, at the present time many educational institutions are revising their curriculums to provide students with a better understanding of what technology is, where it comes from, where it is going, and how it affects our lives. In short, as an essential part or general basic education, technology has at least come of age.
The most common medium encountered in school learning is still the book. As a learning medium, the book can be characterized by the primary feature of its technology , by its symbol systems (printed text, pictures), and by the way it influences specific processes (reading).