Group Profile | Seite 31

Ray White Projects /// Our Businesses: Projecting the best possible image for our clients. “We consider ourselves a partnership business, our focus is to continually outperform the expectations of our clients.” PETE WALSH, Director, Ray White Projects Nothing tests real estate marketing like an off-the-plan development. And it's the unique test of selling something that can only really live in the imagination of the buyer, that Ray White Projects prides itself on. We work closely with developers to establish design, branding, marketing and sales release strategies that maximise both the pricing and rates of sale for their off-the-plan projects. Whether it’s at home or abroad, we draw on the resources of Ray White’s 1000 strong agency network to establish the optimal target market and pricing for projects, and employ industry leading marketing strategies and sales expertise to ensure sales Left — Monarch, Mosman, Sydney NSW — Botanic, Lane Cove, Sydney NSW Below — Botanic, Lane Cove, Sydney NSW OUR PROUDEST MOMENTS 1.  Atrium, Lane Cove Village NSW: Achieved record pricing for Lane Cove at the time of sale. 2. Monarch, Mosman NSW: Mosman’s first major residential project in recent times. 3. Marquis, Epping NSW: Epping’s first major residential project sold out in just two hours. 29