Groove Magazine Zimbabwe Issue 1 | Page 12

“The Zimbabwean music industry is complex...I think I have the same challenges every other artist...General industry practice can be so warped...” GM.: Who inspires you? What is your favourite music? Ammara: I don’t have a favourite per se. But I do have the ‘yummies’ from my parents’ music, Andy and Chi, (THEY NEVER LEAVE THE PLAYLIST), Janelle Monae, Asa and Angelique Kidjo. I go through moods. The artists I listen to tend to change, for artistic purposes. 10 GM.: Other than music, you are quite the fashionista. Who are your favourite designers and style icons? Can we expect a fashion label from you in the near future? GM.: You have been blessed and honoured to work with some great and talented artistes. Who would you like to work with locally, regionally and internationally? Ammara: I tend to find I’m consistently intrigued by Ghanaian designers. Zambian fabrics usually ring my alarms, and Zimbabwean designers are tickling me pink. Countess K is definitely someone I love working with because she’s learned my style and gives me the room to design. I just recently worked with Rejoice Zuva and loved it. I imagine I will have a line in the future, but I will have a number of lines for different purposes. Social and commercial. Ammara: At this rate, I’m going to have an album specifically for collaborations. Lol! A few weeks back I got Tehn Diamond on my follow up single “More Sugar Daddy”. I just got out of the studio for collaboration with Botswana’s Zeus. I’m about to get into the studio with a Zambian artist. It’s meant to be a sweet surprise, so that’s all I can say. Further north I would like to work with Nekka. She captured me the first time I heard her sing which is a lot. Kat Deluna and I would be amazing on stage together. She’s definitely as fierce as I am.