AWARENESS RAISING ACTIVITIES IN SLOVENIA
PiNA prepared a series of short video presentations
of Slovenian good practices in the field of green
entrepreneurship.
After five years developing the business,
the Renčelj company is now in a very good
position to start earning a profit for the first
time from the beginning of the adventure.
The company is not officially “bio” but according
to its owner, “Our lavender fields in the heart
of nature [are not] subject to any chemical
influences.” The natural, clean process of
production is at the company’s forefront.
The second video shows the business path
of a young private institute, mOBILNO to go –
Institute for developing sustainable technologies,
which is developing sustainable technologies
in the areas of housing, nutrition, healthy
lifestyles and waste. They strive to use local
building materials, optimize the use of energy
and reduce waste.
Their main mission is to revolutionize years of
bad human habits and introduce new sustainable,
environmentally friendly construction technologies,
housing and nutrition. They are highly motivated
toward sustainability and the smallest possible
carbon footprint, the consequent inspirations
of which gave them ideas for new projects
and products.
The first video shows the path of the philosophy
of the Renčelj family business from Povir
village, Slovenia, the main activities of which
are growing lavender and creating lavender
products such as cosmetics, tea, spices and
liquor.
It wouldn’t be wise to start the story of the
Renčelj company (pronounced “Renchel”
in Slovenian) without the story of its owner
and creator, Gregor. As a child, he loved to
play in nature where wild lavender grows,
and its fragrance, its parfum, never left him.
Years later, he decided to follow his passion
and transform it into a business venture that
became one of the first lavender producers in
Slovenia.
The third video shows the development
and philosophy of the Cooperative of Organic
Producers of Slovenian I stria, a social enterprise.
This is the first attempt to create a cooperative
of organic producers in Slovenian Istria and
the first brand of local organic food in the region,
which in 2015 won the contest for the best
social enterprise idea.
The cooperative operates according to highly
ethical and fair trade principles. Its purpose
is to connect organic producers, with the aim
of promoting economic and social benefits for
members of organic production companies,
social entrepreneurship, green economies
and sustainable development of the local
environment.