Graphic Arts Magazine July / August 2019 | Page 8

Advertorial A real partnership never ends with just equipment installations How Insource partnered with Canpak to help them become a major player in short-run packaging What makes a strong and lasting vendor/ client partnership? Spelled out on its showroom wall in Markham, Ontario are Insource’s core values: Knowledge, Commitment and Respect. Well, you can add Intuitive, Innovative and Invested to those three. Intuitive – meaning that its solution specialists draw upon years of hands-on experience to suggest not only the best equipment options, but also in-shop process changes that improve efficiency and profitability. Innovative – meaning that Insource has literally travelled the world to bring the best technology to its customers here in Canada. It’s familiar with every detail of the equipment it sells and what that equipment is capable of. Invested – meaning that Insource always takes whatever time is needed to look after its clients, because a genuine and lasting partnership should never end with an equipment investment. A unique partnership As a technology and service provider in the industrial paper handling, card hand- ling, packaging/fulfillment and mailing segments, partnerships with Insource’s clients are highly valued – and extremely important. Witness Insource’s special relationship with Canpak Trade Print & Services of Richmond Hill, Ontario. “After visiting Canpak, I was blown away,” said Kareem Sesook, Director of Sales and Marketing for Insource. “This trade printer is without a doubt one of our industry’s best-kept secrets – a true ‘hidden gem’ in the Greater Toronto Area. Few people know that it’s been serving print brokers and other clients successfully for over 20 years. In addi- tion to their huge breadth of services, I was so impressed by their team’s work ethic, co-operation and professionalism. 8 | July / August 2019 | GRAPHIC ARTS MAGAZINE This was indeed a valued rela- tionship that I wanted to foster. From that very first day when Alan met with Eric, our partner- ship has been unique – built on a foundation of support, total commitment and Redmund Wong of Canpak (left) working 100% transparency.” with Ian Tibbles of Today, Canpak is still a GTA leader in trade printing, but is continuing to move boldly and swiftly into more innovative and profitable packaging solutions. “This transformation from a top trade printer to a top packaging trade printer is somewhat unique in our industry,” Sesook added. “We’re absolutely delighted to be part of it, and we’ll con- tinue to foster this valued collaboration with Eric and his staff.” The Chameleon MXX Folder/Gluer Insource. Canpak: From trade printer to trade packaging printer with two key installations Insource first reached out to Canpak President Eric Fok last year when Alan Ferguson, Insource Solutions Specialist, told him about the company’s vast array of equipment and services. Today, this initial interaction has blossomed into a trusted partnership that’s resulted in two “game - changing” equipment installations that have taken Canpak to an entirely new level of sophistication. The first in 2018 was a Chameleon MXX Folder/Gluer, and more recently a Therm-O-Type NSF Excel MK II Foil Press/Die Cutter. Insource was able to listen and provide technology that com- plemented Canpak’s existing equipment to increase efficiency, while maintaining a small footprint. The combined instal- lations took the company to the next level in expanding its state-of-the-art packaging print solutions – with an emphasis on the growing and lucrative short-run market. The Therm-O-Type NSF Excel MK II Foil Press/Die Cutter “Insource has given us great support and is very knowledgeable,” Fok added. “They provided training on the equipment and they’re a local company that can send service technicians promptly when requested.” Ferguson also describes the partnership as warm and trusting: “I always feel welcomed when I go to Canpak, and I enjoy working with them.” For more information on Canpak, please call Eric Fok at (905) 886-6339 or visit www.canpaktradeprint.ca. For information about Insource’s products and services, please call Kareem Sesook at (905) 709-3344 (Ext. 201), or visit www.insourcecorp.ca. graphicartsmag.com