Contents
6
Unplugging from the information apocalypse
Are we really better informed through social media?
Filomena Tamburri
April 2018 | Volume 21 | No.3
15 Financials and KPIs keeping you up at night?
What’s a healthy business and how do you gauge success?
Caterina Valentino
CONSUMER PACKAGING
18 Industry analysis: Mergers and acquisitions
20
The seldomly-discussed key factor
Tony Curcio
19 Printer profile: SinaLite – Part 2
Leading Canadian trade printer’s expansion into wide
format Staff Writer
20 Consumer packaging: start to finish
The many challenges in bringing a package to the retail
shelf Natalia Lumby
24 Digital label press update
A look at the market and some industry-leading
technology Tony Curcio
30 Grit over grades
The distinctions between a good and a great employee
Diana Varma
32 Tap into help from the Ontario Network of Entrepreneurs
Assistance to start, fund and grow a business
Elliot Schiller
34 Content drives successful automated marketing
Three strategies to build relevancy and trust for your shop
John Foley, Jr.
36 Hire an export manager and get up to $80,000 in funding
24
Digital label press update
A step-by-step guide for a successful application
Bonny Koabel
38 Unboxing your way to print profitability
Engaging the senses to increase sales
Joanne Gore
In every issue
Printer profile:
SinaLite
@graphicarts
19
Grit over grades:
insights from a
university lecturer
30
9
11
12
35
37
PRINT INDUSTRY NEWS
INSTALLATIONS & INVESTMENTS
NEW PRODUCTS
LIST OF ADVERTISERS
CLASSIFIED
GRAPHIC ARTS MAGAZINE | April 2018 | 3