Grand Challenges lecture series ILAS 2016-2017 | Page 5

LECTURE SERIES
TIMEFRAME DILEMMAS:
WHY TODAY’S
SUSTAINABILITY
NARRATIVE ISN’T
WORKING
JONATHON PORRITT
30 NOVEMBER 2016 | 5PM-6PM KEELE HALL | BALLROOM
The Paris Agreement is worth celebrating, but too often
short term crises distract politicians from the long term
consequences of our current unsustainable model of
progress. How can sustainability activists and professionals
change their messaging to transform today’s destructive
economic orthodoxy? How can we build on all the brilliant
things that are already under way in the margins to
accelerate transformation in the mainstream and do it
differently, more creatively, and so much more effectively?
how can sustainability
activists and professionals
change their messaging
to transform today’s
destructive economic
orthodoxy?
Jonathon Porritt CBE is the Chancellor of Keele University.
He is the Co-Founder of Forum for the Future and
an eminent writer, broadcaster and commentator on
sustainable development.
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