LCP360 specializes in virtual marketing and sales solutions to clients across a multitude of industries that are looking for the best way to showcase space and increase online awareness.
Over the past 3 years, LCP360 has developed custom solutions for clients and has evolved to become a one-stop shop for clients looking for professional standard / pano photography, digital marketing solutions, and custom virtual tour services.
In late 2012, LCP360 was elected to become a pilot member of the Google Business Photos Agency Program. Over the past 10 months, LCP360 has grown to become one of the nation’s premier agencies, specializing in large-scale complex projects.
With the capability to ensure consistency and execute across the United States, LCP360 has become the go-to provider of GBP tours and photography for national clients.
As client awareness and acceptance of our services grow LCP360 will continue to build upon our platform and align ourselves with the right partners such as GreatestHotels.com to deliver the absolute best product to the hospitality industry.
cHOOSING THE RIGHT AGENCY
As Google began to roll out the Street View service as an extension to Google Maps the
next logical expansion has been to virtually
“see-inside” places of interest. Initially,
Google piloted the indoors program to
landmarks and select businesses within
target regions to allow users to
virtually navigate public sites and places.
With the roll out of Google Places Pages
(and derivatives), the program saw a rapid expansion of the initial pilot to include
larger metropolitan areas and smaller
businesses. To increase adoption, the
Business Photos Trusted Photographer
program was introduced. These
independent, Google certified
photographers were tasked with the sale, scheduling, and execution of Business
Photos tours. Today, 400+ photographers collectively represent the chosen
photography pool for any tour executed for
the Business Photos Program.
In late 2012, given the high degree of skills necessary to increase coverage, select companies were invited to participate, including LCP360. Geared towards higher unit sales and coverage, these agencies were allowed to expand geographic coverage to meet client needs, something not allowed for individual photographers. Today, the majority of these agencies specialize in metropolitan and sub-regional execution to increase awareness for small and medium sized businesses.