Mike’s Space
Welcome to our Summer 2017 Edition
of Golf Industry Central magazine
We are now only a few short weeks
away from Christmas and on the very
last stretch of the year 2017. Looking
back on the year that has past it
has been a big one for Golf Industry
Central as well as for the Aussie golf
industry in general. I hope as many
of you as possible got the chance to
enjoy some excellent industry events
this year and are planning to attend
as many as you can in 2018.
Mike Orloff is an Operations and Marketing
Specialist for Golf Industry Central and a
PGA Member in the USA and Australia.
Originally from Southern California, Mike has
permanently resided on the Gold Coast for
the past 10 years. He has over 20 years of
commercial golf experience in various senior
management roles and currently provides
operational and marketing solutions to the
golf industry in the region.
Currently, Mike also lectures part-time for the
PGA International Golf Institute and runs the
industry based website
www.golfindustrycentral.com.au.
Editor / Sales:
Mike Orloff
[email protected]
+61 415 682 259
Skype – golf.industry.central
Contributors:
Mathilda Andersson - Journalist
Publisher
Morlo Pty Ltd ACN 123 872 784
ABN 1812 3872 784
PO Box 4743, Robina Town Centre,
Robina Qld 4230
Contents may not be reproduced without
written permission. Views expressed in editorial
contributions do not necessarily reflect the
opinions of this publication and it’s management.
A highlight for me this year was
attending the 2017 GMA National
Conference down in Adelaide in early
October. Golf Industry Central was
a proud Media Partner once again
for this outstanding event which
offered up some excellent networking
opportunities and some world class
speakers. Read all about the buzz in
this e-magazine!
Next year will be another busy travel
year, we are media partners again
for the 2018 Golf Business Forum in
Melbourne in July. As well, I head over
to New Zealand for the combined 8 th
Biennial GMANZ Conference and BMI
International Course.
Make sure you save the dates for both
these upcoming events!
We are also looking forward to
bringing back our friends Gregg
Patterson and Norm Spitzig onto
Australian soil for another GREGG
NORMAN ROADSHOW across the
region in July. Another possible return
will be the guru of pace of play, Bill
Yates, to assist clubs with one of the
bigger issues in our industry - slow
play.
Enriched with all the valuable
takeaways from the GMA Conference
and further insights from the recent
PGA Expo I attended on the Sunshine
Coast earlier this year, I feel pumped
to head into the new year of 2018
and put all that I’ve experienced into
practice and share with my various
clients around Australia and New
Zealand.
Please feel free to drop me a line or
call if you ever need any marketing
and/or recruitment assistance on
what you may be undertaking at your
facility or business. Also if any interest
in our roadshows as we are seeking a
few new opportunities to “spread the
love”.
Until then, from all of us here
at Golf Industry Central, we
wish you a Merry Christmas
and a Happy New Year. Take
care of yourself during the
holidays and enjoy the
warmer weather out on
the course. Catch you
all next year!
PS: Some new, exciting initiatives on
the table to be launched in 2018!.
MIKE ORLOFF, Managing Director
Golf Marketing Specialist
Golf Industry Central exists to help golf facilities throughout Australia, New Zealand and South East
Asia perform better. We offer easy access to golf industry news, job vacancies, recruitment services and
operational advice. We also help overseas markets access the local golf industry via our vast network,
online magazine and weekly publications.
Golf Industry Central operates with a general premise that for the industry to get stronger there is a
real need for a cross pollination of ideas and networking from across all the different sectors of the golf
industry. We all have a common denom