Golf Industry Central June 2010 | Page 11

operational focus | 11 Wanted: Head Greenkeeper for prestigious golf club... ....................................................................no experience necessary Wanted: Head Chef for upmarket golf club restaurant… ……………………………..no cooking skills required, start right away Wanted: Golf Pro for top links course ……………………………..interest in golf preferred but not essential Would you place a job advert like the ones above? Of Course you wouldn’t, the people you hire for your golf business MUST be highly skilled and experienced in there chosen vocation before they can contribute creatively and productively to your business. So, why is it that the majority of golf desk, golf shop, restaurant and frontline staff at just about all golf clubs don’t have any formal Sales training? Their job is to sell isn’t it? Golf Business Turnaround Specialists, Hole18 have just made it easier to make sure your frontline team members have the skills and mindset they need to sell in today’s competitive golf market. Hole18’s owner and author of Golf Business Turnaround, John Quinn said recently:“We are proud to announce the release of our brand new online Sales Performance Training course. This is the 9th in our series of specialist training courses brought about through our partnership with the excellent Mindshop Organisation. The course has been written in conjunction with Mindshop’s resident “Sales Scientist” Mike Boyle of the Banjar Group” About the course Sales is often thought of as the domain of the ‘knights of the road’ and high-energy extraverts that can talk underwater, however many years of observing and training sales people has demonstrated something very different. High performing business people who sell are often quiet, calculated and humble people who plan sales success and take pride in the careers they build. In fact, the best we have seen regard themselves as business professionals. They regard their skill development and on the job training akin to a degree in ‘art’ or ‘science’. This online course aims to instruct participants in the art of selling and improve the skill set of anybody who has to present and sell their products or services to the market. So take this online Sales Safari and get a feel for the basics that will assist you in selling. The Sales Safari journey covers 5 specific Camp Sites over 28 steps where specific areas of the sales process are studied. These are: Camp 1 Camp 2 Camp 3 Camp 4 Camp 5 news, job and operational advice. Revenue Generation Best Practices Manual - $49.00 Golf operations Manual - $69.00 Facility operations manual - $99.00 Golf Course Database - $99.00 Resume and Cover Letter critique service - $40.00 Visit http://www.golfindustrycentral.com.au/sale-item for further detail. - Sales Essence – Developing skills and attitude - Customers – What are they for you? - Process – The Steps to Success - Skills & Techniques – What are they for you? - Tactical Planning – That Plan of Attack We trust all hole18 clients find this a valuable addition to the value proposition and a great tool to assist you in building your sales skills. You can get the full details and sign up for this remarkable training at www.hole18.co.uk Based in Australia, Mindshop is now a global network of growth and profit improvement specialists which fast-tracks the success of business leaders by providing them with the business tools, proven strategic methodologies, global peer-networking opportunities and experienced coaching support needed to achieve their growth, profit and personal development objectives. Hole18 is a specialist golf business turnaround consultancy, headed by John Quinn, an accredited Mindshop Facilitator with 3 decades of golf industry experience and author of Golf Business Turnaround. We specialise in helping you as a golf business owner to overcome your key strategic barriers by implementing a common approach to strategy in your business. www.completemembershipdirector.com Click on web link to purchase book or go to Golf Industry Central website for further information. www.golfindustrycentral.com.au