Gold Magazine February - March 2013, Issue 23 | Page 48
special supplement
T
he Bank of Cyprus
Group is implementing a number of new
Corporate Social
Responsibility programmes which aim
at providing substantial aid to Cypriot society. While it continues its
classic Corporate Social Responsibility programmes for Health (Bank
of Cyprus Oncology Centre and
the Cyprus Anti-Cancer Association), Education (Oikade and Prizes
to outstanding students), Sport
(Cyprus Olympic Committee),
Culture (Bank of Cyprus Cultural
Foundation) and the Environment
(paper and equipment recycling),
the Group is also focusing its activities on supporting vulnerable social
groups and collaborating with agencies and organisations that provide
financial assistance to those in need.
Bank of Cyprus has initiated these
programmes while saving funds
from other statutory actions which
have been temporarily postponed.
In the framework of this strategy, the Bank has started offering
breakfast to students in need of
financial support. To this end, the
Group has made an initial donation of €30,000 to the Ministry of
Education and Culture to be used
during the winter months when
the financial squeeze is even more
apparent. Later, the Bank will add
a one-cent donation from customers to the total of every transaction
they make using Bank of Cyprus
Cards. This action will provide the
Ministry with an additional amount
of approximately €13.000. The
total amount of assistance through
this programme is expected to reach
€80,000.
The second programme concerns
the allocation for charitable purposes of funds previously required by
the major departments of the Bank
for the sending of Christmas cards.
The International Business Centre
and the Group’s Department of
Corporate Banking saved €12,500,
which was donated to three charities: Alkionides, Young Volunteers
and Vagoni Agapis.
The third programme arose from
the campaign conducted on the
Bank’s “Our World” staff intranet
to collect food and other supplies
for families facing serious financial
problems and unable to buy essential goods. The staff’s emotional
response confirmed that the values
that characterize the culture of
the Group are those of the many
anonymous people who are inspired
by feelings of solidarity and volunteerism. During the one-week campaign in December 2012, several
tons of food and essential products
were collected. The campaign took
place in all towns and involved
everyone in Bank of Cyprus. The
supplies were offered to the Vagoni
Agapis charity, to the Community Groceries of the Limassol and
Larnaca Municipalities, to primary
schools in Paphos, to the Famagusta
Bishopric and to the Saint Christopher Centre in Paralimni.
It should be noted that the a new
campaign will begin shortly through
the Bank’s “Our World” Intranet
for the collection of food and other
supplies from members of its personnel.
CONTACT DETAILS
Bank of Cyprus
Group Communications Department
Tel: +357 22 1222626