Gold Magazine April - May 2013, Issue 25 | Página 64

ict The transformation from data to information will help us make faster, more intelligent decisions, and control our environment more effectively Gold: Isn’t there a danger that e-commerce and online transactions may lead to an end to bricks-and-mortar shops and businesses? Is this inevitable? M.J.S.: The “new normal” world of retailing is challenging retail players to reverse vacancy rates and sales declines, create enhanced customer experiences, reduce labour and construction costs, deepen brand differentiation, optimize small urban formats, and justify investment in innovation. Sales are shifting dramatically from brick-and-mortar stores to the Internet. Highlighting the power of this market transition, Forrester Research expects online clothing sales to grow at 10% CAGR while offline sales are projected to increase at a rate of just 3%. In the United States, early retail adopters of e-commerce are already showing strong online revenues. Forrester Research states, “Online shopping will continue to cannibalize in-store shopping as consumers become more familiar and begin, in many cases, to prefer the convenience of online shopping.” As these trends continue in force, retail- ers should look for new solutions to mutually reinforce and grow both in-store and online sales. Gold: Governments around the world are trying to be more efficient and productive and to push economic growth in these difficult global times. How essential is ICT to the success of their strategy? M.J.S.: Across the globe, the public sector – including government, defence, education, healthcare and public safety, to name some of the key verticals – all face one clear and present challenge: the reality of increased service requirements bonded to constrained or even declining budgets. Demographic shifts, increased social expectations, and a dramatically more complex and dangerous world are driving enhanced Public Sector requirements to serve the citizenry. However, global economic volatility – including the real or perceived need to reduce deficit spending – is reducing public sector leaders’ ability to pay for these services utilizing traditional models. Indeed, the public sector actually offers several examples of where they will lead the private sector in transformational approaches, including cloud computing services, cyber security, mobility, and video. The 4 critical market drivers are:  1) The financial crisis forcing and accelerating the level and rate of change, 64 Gold the international investment, finance & professional services magazine of cyprus 2) The growing maturity and availability of Cloud and XaaS offerings, 3) An increased focus on foreign and domestic terrorism and cyber security, with its increasing implications for private sector, and 4) Governments looking to technology to improve the efficacy and efficiency of service delivery in key mission areas - Intelligence, Defence, Economic Development, Education, Healthcare, and Safety. Gold: How significant is Cloud Computing going to be in the next decade? M.J.S.: In the second annual Cisco Global Cloud Index (2011-2016), Cisco forecasts global data centre traffic to grow fourfold and reach a total of 6.6 zettabytes annually by 2016. Global cloud traffic, the fastest-growing component of data centre traffic, will grow sixfold, from 683 exabytes of annual traffic in 2011 to 4.3 zettabytes by 2016. This year’s forecast confirms that strong growth in data centre usage and cloud traffic are global trends, driven by our growing desire to access personal and business content anywhere, on any device. When you couple this growth with projected increases in connected devices and objects, the next-generation Internet will be an essential component to enabling much greater data centre virtualisation and a new world of interconnected clouds.