GMAQ - Golf Management Australia Queensland Spring 2017 | Page 8

GMAQ NEWS GOLF SPECTATING COULD BENEFIT HEALTH, NEW STUDY SHOWS T he University of Edinburgh in conjunction with the Golf & Health Project have released new research into the health benefits of golf spectating, showing those who attend golf events could potentially gain benefits similar to those playing in them. • Spectators averaged 11,589 steps per day, with 82.9% achieving their recommended target • Study is the first to assess spectator physical activity while watching golf • Spectators rated ‘getting exercise’ as highly as ‘seeing their favourite sporting heroes’ at events The study, released at the beginning of the RICOH Women’s British Open at Kingsbarns Golf Links, Scotland, is the first to assess spectator physical activity while watching golf, showing that of the 339 spectators surveyed, 82.9% met the recommended daily step-count levels achieving on average 11,589 steps. Conducted at the European Tour’s 2016 Paul Lawrie Match Play, the study suggests that golf spectating can provide health enhancing physical activity; whilst also allowing spectators to spend time in green space, socialise with friends and family, and watch their sporting heroes compete in real life. Surveyed spectators rated obtaining exercise/ physical activity as an important reason for attending golf events, equal to their rating of seeing star players, being part of the ‘atmosphere’ around an event, and getting fresh air. 60% also said they would like to be more physically active after the tournament. 8 I WWW.GMA.ORG.AU These benefits and reasons for attending events could have benefits for event promoters in terms of engagement with spectators, local communities and funding organisations, along with wider public health implications in encouraging people to be more active more often. The studies, published in the British Journal of Sports Medicine, and BMJ Open Sports and Exercise Medicine are part of the Golf & Health Project, which is led by the World Golf Foundation. The initiative aims to increase the understanding of golf in health and wellbeing.