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STEPS NEEDED TO MAINTAIN GLOBAL MARKET SHARE
pLANNING for international expansion may initially seem to involve a bewildering assortment of variables . But a step-by step approach can bring order to the process in order to maintain global market share . Several key functions will need to be in place . First is the establishment of a fully functional corporate treasury regime , and second is the establishment of management policies that can handle your market realignment internationally .
DEVELOPMENT OF AN INTERNATIONAL CORPORATE TREASURY REGIME
In order keep international market share , a first rate international finance regime will need to be employed . Here are eight basic steps that corporate treasury officers need to take in order to maintain global market share :
1 . Establish a fundamental international corporate treasury management policy and get senior management buy-in .
2 . Determine your basic objectives and policies to control banking arrangements , payments / receipts , foreign exchange , trade finance , short-term investment , borrowings , and liquidity management .
3 . Integrate treasury management goals into planning for international operations . Know the objectives of proposed offshore operations and develop treasury policies that complement them .
4 . Retain a qualified international legal or accounting firm to explore implications of the local tax regime , tax incentives for foreign businesses , and the legal form of the offshore entity .