Global Professional Hair Oils Market august 2014 | Page 7

EXECUTIVE SUMMARY
This report provides a comprehensive analysis of the Global Professional Hair Oils Market and
primarily focusing on market size, growth, key changes, challenges, and business viability. The
study is global in scope and is focused on the following major geographic regions:
 Asia: Japan, Vietnam, China, India, Malaysia, South Korea, Hong Kong, Thailand,
Singapore, Taiwan and Indonesia
 North America : The United States, Mexico, and Canada
 South America : Colombia and Brazil
 Europe : Austria, Belgium, Denmark, Finland, France, Germany, Italy, The Netherlands,
Norway, Poland, Portugal, Russia, Spain, Sweden , Switzerland and United Kingdom
 Oceania : Australia and New Zealand
 Rest of the World: Saudi Arabia and South Africa.
The service has deliverables in two forms: database and written report. The database
encompasses the manufacturers’ sales data for the professional hair oils market in several key
markets across the globe. The database would enable searches and analysis by country, product
type, company, brand and product segment.
The written report shall include figures, charts and trends related to the professional hair oils
market.
The study focuses on consumable hair oils sold for back-bar(as described below) and takehome(as described below) purposes. Additionally, this report covers all channels where salon
hair oil brands are sold. The report also includes the sale of products through other channels,
including beauty supply stores, mass merchandisers, food stores, drug stores, cosmetic specialty
stores, warehouse clubs, other mass outlets, and the internet. These channels are descibed in
detail under the section Distribution Channel – By Type , wherein the various modes of
distribution of salon products viz., direct, professional distributors, internet and mobile
hairdresseses and other off the book modes of distribution have been taken into account.
The study also includes competitive landscape at a brand level.
The sales values are all analyzed at the manufacturer level, which means that sales values have
been estimated based on the prices at which manufacturers sell the products to the distributors
and salons. These values exclude the retail and distributor mark-ups on the prices of th