Global Mobile Gaming Market Report 2017-2023 Global Mobile Gaming Market Report 2017-2023 | Page 5

Global Mobile Gaming Market Analysis and Forecast, 2017–2023
TABLE OF CONTENTS
Executive Summary
Developers
1 Research Scope & BIS Methodology
4.3 Mobile Gaming Ecosystem
1.1 Scope of the Report
4.4 Revenue Model Analysis
1.2 M
 obile Gaming Market Research
Methodology 5 Mobile Gaming Market by Genre
2 Market Dynamics

2.1 Market Drivers
5.1 A
 ssumptions and Limitations for Analysis
and Forecast of Mobile Gaming Market
5.2 Market Overview
5.3 Market by Genre
2.1.1 Proliferation of Smartphones 2.1.2 I  ncreasing Availability of High
Speed Internet Connection 5.3.1 Action/Adventure Games
2.1.3 G
 rowing Middle Class and Large
Youth Population in Emerging
Nations 5.3.2 Arcade Games
5.3.3 Strategy and Brain Games
5.3.4 Casino Games
5.3.5 Casual Games
5.3.6 Sport Games

2.1.4 Freemium Business Model
2.2 Market Challenges
6 Mobile Gaming Market by Geography
2.2.1 Continuous Need for Innovation 2.2.2 Piracy 6.1 Market Overview
2.2.3 I  nsufficient Funds leading to lack
of Marketing 6.2 Asia Pacific (APAC)
6.2.1 Market Overview
6.2.2 China
6.2.3 India

2.2.4 F
 ear of Fraudulent Practices and
Security
2.3 Market Opportunities
6.2.4 Japan
2.3.1 V
 irtual Reality (VR) and
Augmented Reality (AR) 6.2.5 South Korea
2.3.2 G
 rowth of Independent(Indie)
Games 6.2.6 Others
2.3.3 Subscription based Games 2.3.4 Advertisements 2.3.5 Partnerships
3 Competitive Insights
3.1 Competitive Landscape
3.2 Key Strategies and Developments
6.3 North America
6.3.1 Market Overview
6.3.2 U.S.
6.3.3 Canada
6.3.4 Mexico

6.4 Europe
6.4.1 Market Overview
6.4.2 The U.K
6.4.3 Germany
6.4.4 France
3.2.1 Mergers and Acquisitions 3.2.2 P
 roduct Development and
Launches 3.2.3 P
 artnerships, Joint Ventures and
Collaborations 6.4.5 Russia
6.4.6 Others
3.2.4 Business Expansion 3.2.5 Lawsuits 6.5.1 Market Overview
3.2.6 Others 6.5.2 Latin America (LATAM)
6.5.3 Middle East and Africa (MEA)

3.3 Industry Attractiveness
6.5 Rest of the World (ROW)
4 Industry Analysis 7 Company Profile
4.1 Evolution of Mobile Gaming Market
4.2 M
 obile Games Mapping with Key
www.bisresearch.com
7.1 Activision Blizzard
7.1.1 Company Overview