Global Market Research Company US India Pasta Market Forecast & Opportunities, 2023 | Page 9

Research Methodology
Methodology Followed for Calculation of Market Shares:
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Market shares by product type, by shape type, by distribution channel, by region and by company were calculated
based on the responses received through primary surveys with industry experts, in which the respondents were
asked about the market shares or revenue generated from various distribution channels. The final shares were
calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the
outliers.
Methodology Followed for Forecasting:
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TechSci Research performed periodical checks on data collected through the surveys with logic checks and
analyzed the survey results in SPSS/Tableau Software.
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Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market.
To forecast India pasta market, TechSci Research used various forecast techniques such as:
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o Moving Average
o Time Series Analysis
o Regression Analysis
o Econometric and Judgmental Analysis
TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective
regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate
the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the
organized market including market share data.
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