Global Market Research Company US India Enterprise Mobility Market Forecast and Oppo | страница 5

Product Overview Enterprise mobility refers to the trend of increasing number of employees working outside the office premises and using mobile devices to perform the daily business tasks. This innovative solution offers the interconnected business network which further allows the companies to communicate with their clients and employees irrespective of their location. With the growing technological advancements, social media influence, increasing penetration of smartphones, tablets and phablets, enterprise mobility has become indispensable for organizations, thereby promoting this shift in work culture to BYOD (Bring Your Own Device) or CYOD (Choose Your Own Device). Enterprise mobility solutions can be categorised as Mobile Device Management (MDM), Mobile Application Management (MAM) and Mobile Content Management, Network Security Management, Multi-User Management and many other emerging solutions. Enterprise mobility is taking over the traditional office models, rendering them obsolete, by offering benefits such as real time data collection, improved workforce productivity and visibility of all the operations, increased tempo of operations resulting in the advantage of having a competitive edge in the marketplace, facilitating faster decision making process, etc., thereby increasing its usage in banks, companies, financial institutions, healthcare and government. 5 © TechSci Research