Global Market Research Company US India Enterprise Mobility Market Forecast and Oppo | Page 5

Product Overview
Enterprise mobility refers to the trend of increasing
number
of
employees
working
outside
the
office
premises and using mobile devices to perform the daily
business tasks. This innovative solution offers the
interconnected business network which further allows
the companies to communicate with their clients and
employees irrespective of their location.
With the growing technological advancements, social
media
influence,
increasing
penetration
of
smartphones, tablets and phablets, enterprise mobility
has become indispensable for organizations, thereby
promoting this shift in work culture to BYOD (Bring Your
Own Device) or CYOD (Choose Your Own Device).
Enterprise mobility solutions can be categorised as
Mobile Device Management (MDM), Mobile Application
Management (MAM) and Mobile Content Management,
Network Security Management, Multi-User Management
and many other emerging solutions.
Enterprise mobility is taking over the traditional office models, rendering them obsolete, by offering benefits
such as real time data collection, improved workforce productivity and visibility of all the operations, increased
tempo of operations resulting in the advantage of having a competitive edge in the marketplace, facilitating
faster decision making process, etc., thereby increasing its usage in banks, companies, financial institutions,
healthcare and government.
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