Global Market Research Company US Global Flour Market Forecast & Opportunities, 2022 | Page 16

Industry Brief Flour Market to Surpass $ 270 Billion by 2022 According to TechSci Research report, “Global Flour Market By Type, By Application, By Region, Competition Forecast & Opportunities, 2012 - 2022”, the global flour market is forecast to surpass $ 270 billion by 2022. Anticipated growth in the market can be attributed to rising disposable income, increasing visibility and accessibility of different flour types, rising sales through online channels, increasingly aggressive marketing strategies being adopted by leading flour companies, coupled with changing consumer preferences towards healthy wheat flour due to increasing lifestyle diseases across developed as well as developing economies. Over the last few years, growth in the global flour market has also been witnessed due to the growing consumer awareness about the importance of consuming gluten free cereals in everyday diet for overall wellbeing. On the basis of type, global flour market can be broadly categorized into maize, wheat and rice. Maize dominates the global flour market with a share of more than 40% in 2016, and the segment is expected to maintain its dominance during the forecast period as well, predominantly on the back of health benefits associated with maize. Flour is used across various applications such as bread & bakery products, noodles & pasta, animal feed, wafers, crackers & biscuits and various non-food applications. Bread & Bakery products segment dominated the market in 2016, owing to high demand for these products as they are consumed on a daily basis in many regions, globally. Among all the regions, Asia- Pacific grabbed the largest share in the global flour market in 2016. This region is expected to generate significant demand for flour and flour products in the coming years, and thereby, anticipated to remain dominant during the forecast period as well on account of increasing population and rising per capita income levels. “Extensive use of flour in bread and bakery products, rising per capita expenditure on flour products, growing awareness of the health benefits associated with different flours types such as maize and wheat, is expected to contribute immensely to the growing demand for flour, globally. Moreover, growing incidences of obesity, diabetes and other lifestyle diseases, coupled with increasing focus on natural and organic flour products that are free from chemicals and pesticides, would further steer growth in the global flour market over the next five years,” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm. 16 © TechSci Research