Global Market Research Company US Global Cognitive Assessment & Training Market | Page 13

Industry Brief CogniFit Ltd Leading Global Cognitive Assessment & Training Market According to TechSci Research report, “Global Cognitive Assessment & Training Market By Component, By Assessment Type, By End User, By Region, Competition Forecast & Opportunities, 2012 – 2022”, the global cognitive assessment & training market is projected to witness a CAGR of 35% till 2022. Increasing adoption of cognitive assessment & training tools across education sector for assessing and evaluating skills, abilities and impairments of a student; and healthcare sector for evaluating psychological and behavioral aspects of the patients; is expected to boost demand for cognitive assessment & training solutions, globally, during the forecast period. Moreover, growing cases of cognitive impairment, increasing need to improve employee productivity and rising brain fitness awareness programs are some of the factors anticipated to boost global cognit ive assessment & training market over next five years. Pen & paper, online and biometrics are three ways of assessing cognitive skills of an individual. Of these assessment types, pen & paper based assessment tests accounted for the largest share in global cognitive assessment & training market in 2016, and this segment is expected to maintain its dominance during forecast period, owing to its increasing adoption across education, corporate sectors, etc. However, online- based assessment tests segment is anticipated to emerge as the fastest growing assessment types over coming years, as they provide more authentic assessment of an individual as well as have multiple advantages over pen & paper based tests. “Deployment of gamification for conducting cognitive assessment tests is gaining traction because of its ability to appeal and fascinate the candidates for maximizing their performance. Instead of answering a set of questions, the candidates play a series of games, which help them in achieving a better and accurate picture of their cognitive abilities. Consequently, this technique is expected to give a major boost to the global cognitive assessment & training market during the next five years”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm. 13 ©TechSci Research