Global Market Research Company US Global Beauty Devices Market, 2024 Research Report | Page 16

INDUSTRY BRIEF According to TechSci Research report, “Global Beauty Devices Market By Purpose, By Distribution Channel, By Region, Competition, Forecast & Opportunities, 2024”, global beauty devices market is projected to surpass $ 34 billion by 2024, on the back of rapid innovations in the hair removal and hair care related industry. Moreover, growing consumer demand for portable devices with high battery backup is further positively impacting the growth of the beauty devices market. Additionally, increasing demand for high-quality skin care and hair care devices and the speedily growing online stores are some other factors that are anticipated to contribute to the growth of beauty devices market during the forecast period. In terms of distribution channel, the beauty devices market is categorized into store-based retail and non-store-based retail. Store-based retail accounted for the majority share of global beauty devices market in 2018. Non-store-based retail is also witnessing a healthy growth owing to growing popularity of the e-commerce market. Moreover, e-commerce and technology are transforming this category with new user experiences, where luxury brands and small start-ups alike are racing to embrace e-commerce, making this channel even stronger. In terms of region, the global beauty devices market is categorized into North America, Asia-Pacific, Europe, Middle East & Asia and South America. The market for beauty devices in Asia-Pacific was the largest in 2018 on account of presence of major manufacturers in the region and a large customer base, especially young population. Among the countries, US beauty devices market accounted for more than one- fourth of the global beauty devices market in 2018. The growth in US beauty devices market is majorly due to the wide acceptance of technologically advanced products and the presence of major industry players in the country. “Global beauty devices market is anticipated to register a steady growth during forecast period. The growth in the market is led by technological advancements and rising beauty consciousness among women across the globe. Moreover, increasing air pollution levels along with rising concentration of pollutants in the air is resulting in various skin problems such as skin ageing, pigmentation, etc., which would further steer growth in global beauty devices market.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm. 16