Global Custodian Spring 2020 | Page 38

[ O P I N I O N | F R O N T-T O - B A C K ] only accessible by the authorised people within a firm. The structures to ensure this are well known to all, especially those dealing on a multi-corporate basis across their firm’s global footprint. But it is im- portant that the rulebook is clear and the penalties for malfeasance or mistake are explicit and draconian. Client mobility is impacted by back- to-front solutions. The idea of having a maximum number of hooks into a client to raise the barriers for exit has existed for decades. But the operational and technological disparity between many of the back-to-front solutions, as indicated in the first paragraph of this blog, means that multiple firms in the space do not necessarily create easy solutions to any decision to change provider. This also impacts contingency arrangements and there is a risk that buyers are too tied to a single provider and lack flexibility to move assets and functions at a time of cri- sis, either at entity, market or global level. As the product extends its scope and connectivity increases, the technological risks increase. Paradoxically, in some ways a single application across more functions will reduce cost but not neces- sarily risks. The incidence of change man- agement increases with increased product coverage and the potential for conflict between deadlines, especially relating to infrastructure change, increases with scope. Standards are also a challenge with the prevalence of ISO/FIX standards in the front-office and ISO/SWIFT ones in the back. The quantum of data expands, as will the demand for bespoke and mar- ket standard reports and this will place different peak demands on processing capacity, some of which could clash and need careful scheduling. The contingency plans of any back-to-front provider need to be examined as a single hot standby or BNY Mellon and State Street draw new battle lines for front-to-back data B NY Mellon and State Street have dethroned each other throughout the decades for the crown of top custodian and fund administrator, and the age-old rivalry shows no signs of slowing down as the asset servicers enter a new era of competition. Both banking giants are now ampli- fying their traditional offerings – albeit through contrasting routes – through front- and back-office data services in a bid to resonate with asset managers. State Street went on the attack in 2017, acquiring trading solutions and analytics provider Charles River Development (CRD) for a whop- ping $2.6 billion. Many thought the Boston-based custodian had massively overvalued the front-office software firm. However, the bank’s vision of combining the front-office with its fund accounting and custody services would open up a whole new world of revenues. BNY Mellon has instead taken a different approach with its open archi- tecture strategy, and partnered with order management systems (OMS) BlackRock Aladdin, Bloomberg AIM and SimCorp, as well as connecting to a range of FinTech firms for new 38 Global Custodian Spring 2020 A trend that defined global custody in 2019 and continues to spark debate, Global Custodian investigates the front-to- back data models of the market’s two largest providers. services, all with the aim of providing near-real-time data and analytics to buy- side firms. Both strategies are unique in their way of tapping the front-office of asset man- agers, and both have been commended by Global Custodian with awards for in- novation. However, their reception from industry participants has been mixed. “State Street made an aggressive push in acquiring Charles River, and BNY are now on the defensive with these partner- ships,” commented Tom Secaur, global chief operating officer at investment management consultancy Citisoft. “Partnerships are one thing, but what are they [BNY] trying to do/not do? How do they plan to integrate this data? Those questions need to be answered,” added Secaur. In an interview with the Financial Times, State Street’s CEO Ron O’Hanley, explained that before its takeover of Charles River, it was also approached by its competitors on the idea of partnering for a front-to-back offering. But instead, it placed significant value in owning the front-office data. “We are stewards of our clients’ data. In this capacity we can provide our clients with advantages regarding the timeliness and accuracy of that data, as well as the actionable insights it offers,” said John Plansky, CEO of State Street’s CRD. “Until now, these critical considera- tions have been impacted by a lack of integration between the front, middle and back-office from providers across the industry. With the acquisition of Charles River Development, and the creation of State Street Alpha, we are addressing this by harmonising data, technology and services across the end-to-end investment management cycle. “This will enable improved investment decisions and optimised returns and help our clients better manage their business. Having the breadth of data across all areas creates a unique opportunity for us to partner with our clients to feed the in-