Global Big Data Market with Focus on Supply Chain Management 10/14/2013 | Page 14

RESEARCH METHODOLOGY
The quantitative and qualitative data collected for the Big Data in Supply Chain Management
report is from a combination of secondary and primary sources. Research interviews were
conducted with senior executives and/or managers of leading Big Data solution providers. These
Key opinion leaders (KOLs) were then provided a questionnaire to gather quantitative and
qualitative inputs on their operations, performance, strategies and views on the overall market,
including key developments and technology trends. Data from interviews is consolidated,
checked for consistency and accuracy, and the final market numbers are again validated by
experts. The global market was split by industry and geography based on different factors like
primary and secondary sources, understanding of the number of companies operating in each
segment and also KOL insights.
We have used various secondary sources such as directories, articles, white papers,
newsletters, annual reports and paid databases such as OneSource, Hoovers and Factiva to
identify and collect information for extensive technical and commercial study of the Big Data
market.

14