GirlGI | Girl Gone International Issue 6 | Page 68

A GirlGI Guide to
International Franchises
A shortcut to setting up your own
business abroad?
Suzie McCafferty

For anyone living overseas or thinking of

moving to another country, the process of setting up a business can be daunting. There are likely to be linguistic, cultural
and legislative barriers to overcome not to mention the tasks
of obtaining premises and recruiting the right people. For
some, purchasing a franchise can be a massive shortcut.
I began my franchise journey 14 years ago as a director of an
ink cartridge refill franchise business and it’s taken me all over
the world. After successfully building up a franchise network
of around 70 outlets in the UK and overseas I became a board
director of one of the UK’s largest recruitment businesses in
charge of their franchise network. Since then I have gone on
to establish my own independent franchise consultancy working with leading franchise brands internationally to help them
build and grow their franch ise networks worldwide.

“I’m a GGI because all roads lead to
somewhere; and somewhere is the place to be”