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When it comes to finding a good pair of jeans, Khloe Kardashian knows the struggle is real, which is why she's about to come in and make some waves in the fashion industry. It is a new denim wear line for the "every day woman" of all shapes and sizes. Khloe explained that she came up with the idea to launch the collection after struggling for years with her jeans, she hopes the line will cater to all women.
"It's for everyone," she said. "Everyone always talks to me about my jeans and my body shape, and not that I'm against the beautiful, tall, stick-skinny, girl, but nowadays we are women of curves, and different shapes and sizes.
“Most designer brands didn’t carry my size,” she explained in an interview. “Buying denim was high anxiety.”