Get the look! Fashion Vector | Page 6

Retailers choose locations for their

shops very carefully. There is a reason for every shops placement. The difference between selecting the

right location and the wrong location could be the difference between

business failure and success.

Retail stores can be seen in many locations, such as in a mall (shopping Centre), In town or out of town.

Locations such as London Oxford Street receive a lot of tourists because it is a high known, iconic street dedicated to shopping and tourism. It is also in central London. Highly known high street stores such as Topshop choose to have their stores on Oxford street because oxford street gets a lot of attention from tourists and they would be likely to buy something because tourists go to oxford street to go shopping. Retailers do not choose to place their stores in out of town locations.

because they will not make as much money as retailers that have their stores in places like new bond street, Oxford street or Carnaby street because these places are extremely popular to go shopping. Stores in Oxford street or new bond street tend to be more extravagant than the same stores but in other locations such as your local mall. The top shop in Oxford street has other brands inside it, it also has every pair of shoes you could be looking for. As well as this it has a nail salon and hair salon! The Topshop in oxford street also has high premium brands inside it for women, such as Ralph Lauren!

LOCAtions of Retailers

Oxford Street

5