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THE 3-WEEK DIET—INTRODUCTION MANUAL
Fat
Unfortunately, fat has received a bad rap for decades. So much so, that it has become ingrained in
our minds to intuitively reach for anything that says “low fat” even when we know better!
The notion that fat makes us fat makes perfect sense at face value, especially when you considered
how calorically dense fat actually is. A gram of fat contains 9 calories while the same gram of pro-
tein or carbohydrates are only 4 calories.
Fat doesn’t have anywhere near the thermic effect that protein does (only 3% vs 30%), so consum-
ing fat is not necessarily going to “turbo charge” our metabolism. On the same token, it is impor-
tant to note that fat by itself also does not make us fat.
In fact, fat plays an important role in many parts of the body. While we can go for long periods of
time without fat, we cannot live without it completely. Those fats that we cannot live without are
known as essential fatty acids (EFAs). Research has shown that these EFAs actually help us burn the
stubborn, stored body fat that we want to get rid of, in addition to numerous other health benefits.
In the 3 Week Diet, we will focus on getting an optimal amount of these good fats, to enhance our
ability to lose weight fast, while, becoming more healthy.
Fat Cells
Recently, research has shown that once a fat cell is created, it never goes away. Fat cells get larger
and larger until they can no longer hold stored fat. When this happens, your body creates new fat
cells to hold the excess. And again, once those new fat cells are created, they are yours for life.
While we cannot totally eliminate fat cells from the body, we can get rid of the gooey fatty acids
and dangerous triglycerides that those fat cells are holding which will make us thinner.
Understand that fat is actually the perfect fuel for your body. When we can switch your body to
using this “better” fuel, we can effectively turn your body into a 24/7 fat-burning machine.
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