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GOW 2017 Report
Nine million Europeans reached
Promotion and public awareness of the campaign and its messages had different approaches in each country, but all engaged society and organisations that work to support citizens with technology. National partners also collaborated with local and national media channels to raise awareness about the campaign. # GOW17 was a trending topic on Twitter and Facebook, the hashtag brings 1,700 results in search engines. Our partners reported 700 instances in both offline and online national and regional media, hundreds of social media posts, all resulting in over 9,000,000 people reach.
I-LINC
In 2017, all campaign partners and stakeholders used the I-LINC platform to share, connect and learn from each other. I-LINC is a stakeholder platform on digital skills towards employability and entrepreneurship, and it hosted GOW updates and interactions through the GOW17 community, its discussion forum and published articles from national partners.
50
50 articles on I-LINC about GOW activities in different countries.