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Now, that description will be displayed at the top of the blog and is not the
description that will come up on search engines.
For our individual post descriptions (the one that Google users WILL see) we might
instead have something like:
“Discover how to get a six pack fast – Includes the story of how one skinny weakling
got ripped abs in just four weeks plus tips on how you can get a 6 pack fast too.”
Notice I‟m selling the visitor on the website while optimizing it at the same time with
related keywords like „ripped abs‟ (called LSI keywords). But more on this later.
Plugins
In order to log into your wordpress blog go to: www.yourdomain.com/wp-admin/ and
you‟ll be prompted to enter the username and password you chose. It‟s all very user
friendly and relatively self explanatory.
If you want to learn the basics before we move on then I recommend you look it up
on Google. There‟s plenty of useful free information out there. And I‟m not going to
waste peoples time by going into the basics of wordpress here. Instead, I‟ll show you
everything you need to know as we go along.
Now, there are two things you need to do to your sniper site before we even start to
write anything and they are: Download and configure the 2 essential plugins, and
choose a „theme‟ for your site. We won‟t go into the latter here, because it fits in
much better in the next chapter: Creating your killer presell story and writing the
content.
So, let‟s focus on the plugins for now. There are HUNDREDS of free plugins
available to enhance your wordpress site but I never really use any but these two.
Feel free to browse the selection available at your leisure, but personally, I can never
be bothered.
The 2 plugins you NEED are:
All in one SEO pack – Helps to optimize your blog for search engines
Google XML Sitemaps – Creates a sitemap for Google which helps SEO once again.
Don‟t worry about what each of them do or how to configure them at this point of in
time because we‟ll get onto that later. For now you just need to install them on your
blog. And what follows is a step by step guide on how to do it.
©2011 Google Sniper 2.0